2009 saw lots of exciting changes and added extras to the world of online marketing and Search Engine Optimization (SEO). A few important events that took place were the launch of BING, announcement of Google Caffeine, the merger of Yahoo and Microsoft search. 2010 will see real time web emerging which will turn out to be more popular than the traditional methods of optimization.
Following is the list of points to get your site on top, reach out to potential customers and make sure brand visibility in 2010.
1. Decrease Webpage Load Time.
Matt Cutts from Google had recently hinted that the load time of a site may affect its ranking in the search engines. That is, the quicker a website loads, the better its chances to rank well for its niche keywords also website load time is touted as the next big step towards improved rankings. The requisites to a good webpage load time are; reputable web host as well as fast internet connection.
2. Get Listed in Google Local Search.
Getting listed in Google Local Search makes sure that brand visibility in front of visitors from the nearby places. It has been proven that the quantity of visitors to a site increase exponentially when listed in local search results. The motive being, a customer will always have a preference to purchase a quality product which is easily available in his or her vicinity rather than order it from another alien city or state.
3. Get Involved in Social Media.
Social Media is the taste of the season and in 2010 organizations is going to energetically engage in conversation and social networking and reach out to their potential customers. Social Media Marketing is a must for each and every organization as it helps create brand awareness also build relationships with consumers in the highly competitive market. Micro targeting as well as Personalization will be the keywords in 2010.
4. Optimize Your Website Mobile Users.
With and ever rising number of people tweeting as well as using Facebook from their mobile devices, lots of organizations are now finally paying attention to how their sites appear on mobile phones. You can have your site appear on the mobile under very similar URL or have a special domain for the same. The most common way is to have the domain name as mobile.sitename.com.
5. Apply Web Analytics to its full potential.
There are 100s of web analytics tools in the market which provide a mountain of data pertaining to the visitor's usage. A few of them are well known web analytics tools like Omniture, Google Analytics and Yahoo! Web Analytics etc. Web Analytics tools can answer "how many visitors checked the product catalogue webpage" but it can't answer "why the visitors didn't place an order for the product". Organizations need to cut apart the data from web analytics tools and successfully apply its learning's to increase their visitors experience and in turn boost sales revenues.
In 2010 companies must go beyond organic SEO by integrating social media marketing and optimizing their sites for mobile users.
Following is the list of points to get your site on top, reach out to potential customers and make sure brand visibility in 2010.
1. Decrease Webpage Load Time.
Matt Cutts from Google had recently hinted that the load time of a site may affect its ranking in the search engines. That is, the quicker a website loads, the better its chances to rank well for its niche keywords also website load time is touted as the next big step towards improved rankings. The requisites to a good webpage load time are; reputable web host as well as fast internet connection.
2. Get Listed in Google Local Search.
Getting listed in Google Local Search makes sure that brand visibility in front of visitors from the nearby places. It has been proven that the quantity of visitors to a site increase exponentially when listed in local search results. The motive being, a customer will always have a preference to purchase a quality product which is easily available in his or her vicinity rather than order it from another alien city or state.
3. Get Involved in Social Media.
Social Media is the taste of the season and in 2010 organizations is going to energetically engage in conversation and social networking and reach out to their potential customers. Social Media Marketing is a must for each and every organization as it helps create brand awareness also build relationships with consumers in the highly competitive market. Micro targeting as well as Personalization will be the keywords in 2010.
4. Optimize Your Website Mobile Users.
With and ever rising number of people tweeting as well as using Facebook from their mobile devices, lots of organizations are now finally paying attention to how their sites appear on mobile phones. You can have your site appear on the mobile under very similar URL or have a special domain for the same. The most common way is to have the domain name as mobile.sitename.com.
5. Apply Web Analytics to its full potential.
There are 100s of web analytics tools in the market which provide a mountain of data pertaining to the visitor's usage. A few of them are well known web analytics tools like Omniture, Google Analytics and Yahoo! Web Analytics etc. Web Analytics tools can answer "how many visitors checked the product catalogue webpage" but it can't answer "why the visitors didn't place an order for the product". Organizations need to cut apart the data from web analytics tools and successfully apply its learning's to increase their visitors experience and in turn boost sales revenues.
In 2010 companies must go beyond organic SEO by integrating social media marketing and optimizing their sites for mobile users.
posted by India Seos
@ 12:55 PM
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