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Seo India >> SEO Articles >> Seo india: January 2010

Search Engine Optimization

SEO Tips To Driving Traffic

http://www.indiaseos.com/Are you over-working yourself trying to boost traffic to your blog or site? A few tips in this post which will boost your traffic and reduce your workload. Read on!

1. Put captions below your images, rich with keywords, as Alternate Text.

2. If you can put alternate text with an image in HTML view, add it, yet again, with a lot of keywords.

3. Headings are also an excellent place to insert some keywords.

4. Get links from other sites, e.g. you've a link to their site on yours, and vice-versa.

5. Get your message out there by using social networking sites such as MySpace, Facebook, Twitter or LinkedIn.

6. Research - Ensure you research keywords in your niche with a program such as Wordtracker.

7. Start your content with the most significant keyword, and finish with the second-most important.

8. Use Digg because it will Very useful for getting your article read. The more Diggs you get, the more people will read it and click your link.

9. Write articles to article directories such as Ezinearticles. These are great; you write about a particular area you know lots about, establish yourself as an professional, and then include a link to your blog/site.

10.Add lots of content to your site/blog - The more content you have, the better Google and other search engines like yahoo, bing will rank you.

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Guide for Search Engine Optimization (SEO) bloggers

search engine optimization company,india search engine optimization
Search engine Optimization (SEO) is the most wanted after technique of every web owners today. If you can execute a perfect SEO to your site or a blog, you will have targeted visitors’ each day making your ONLINE BUSINESS a success. Below are a few of basic SEO techniques you can execute with your blogger blog.

First off, identify the description for your META tags and identify your keywords. Go to Dashboard>Layout>Edit HTML page and review the template code. Find out the META tags which are generally in the beginning lines of the code and do the following steps:

- Insert your Description for your blog in Meta Description tag by remove "Your Blog Description..."

- Provide words pertinent to your blog in the Meta Keywords tag by removing "Your keywords..."

- Type your name/company in the Meta authors tag by removing "Your name/company"

Preview your blog then click "SAVE". Note that a few templates do not include this code and you have to manually encode it by yourself and then insert the following code to your HTML page:

Your keywords will now be visible for the search engine's spider to crawl. The next step is to submit your blog to search engines. The three largest search engines submission site are given below:

Google's link submission site

Yahoo's link submission site

Microsoft Bing's site submission

Third, below are the fundamental tips on how to implement right SEO on your blogger blog.

- Page size always matters. Limit your HTML size to 101 Kilo Bytes (images and external scripts are not included) of your blog's home page. Search Engine will not cache pages with big HTML size making only the apex part of the text searchable.

- Color and text background. Ensure that your text color will not come close to your background color. This makes your content visible for searching.

- Use your keywords on all of your posts. Ensure that you highlight your keywords with Bold for the spider crawl.

- Using excessive keywords. Avoid repeating your keywords more than a few times. Using too much of keywords is considered spam by the search engines.

- Tiny text. Fonts that are smaller than 4 pixels are reported as tiny texts. Search engines will consider this as an abusive practice so evade using tiny texts.

- Controls. Avoid too much control on your page most especially in the top area. It will reduce your keyword prominence and will effect to low rankings.

There you have it. There is much to learn about SEO on blogger. Continue reading articles and you'll learn more about different Online Businesses.

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Four Ways to Maintain SEO on Your Site

http://www.indiaseos.com/Once you have achieved your SEO goals, it is too easy to relax on your laurels. This can be hazardous, as continual SEO rankings take constant cultivation. When it comes to being competitive in the search engines, you don't have lots of room to rest. Your site needs constant tweaking just to stay relevant. Consider these four ways to maintain SEO on your site.

Check for Crawling Errors: This can be one of the most frequent errors for well established sites. Glitches like sitemap publishing and server downtimes can maintain the spiders from crawling your latest content when it is published. Though it seems like a small error, it can be fatal, especially if you're news based where the latest updates are the most significant. Keep your eye on this by watching Google's Webmaster's tool and crawling frequency details.

Check Your Google Site Index Number Fluctuations: Any glitches in Google will almost immediately be reflected in the site index. Glitches like duplicate page issues or other penalties will come into sight as a reduction in the pages shown as indexed by Google. Keep a constant eye on the total number of pages indexed by Google for a good sign of the general health of your site. If you see heavy fluctuations in your site's index, you have got a problem.

Check for Competition Changes on SERPs: The reason why you must be doing SEO housekeeping is because your contest already does. They will be doing anything they possibly can, experimenting and making tweaks to get to the top. Keep an eye on your contest, specially the companies that make use of SEO and are willing to try something new.

Check for Broken Links: There are lots of links that connect a site. It is natural for one or two to come undone from time to time. Similar to the plumbing in your house, they constantly need checked for leaks and breakdowns. The only way to sustain on them is to constantly check all your links at regular intervals to ensure they are up and running smoothly. A broken link can isolate key pages on your site, strictly impacting its SEO health.

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How Significant Is Domain Age For SEO?

http://www.indiaseos.com/Trying to get top search engine rankings? Here is a quick tip for you. Register a domain and let the domain name age. The search bots prefer domains that have been around for a number of years. The older your domain gets, the more valuable it becomes. Here is a step by step guide to help you achieve higher rankings.

Step 1: Register a domain name as early as feasible.

Step 2: Write some pages of content.

Step 3: Start your link building campaign in the early hours.

Step 4: Keep on to grow your site with more content.

Step 5: Keep on to acquire back links from authority sites.

Step 1: Register a domain name as early as feasible.

Whenever you have an idea in mind, don't wait! Just go to your favorite domain registrar and register the name right now. The earlier you get the name, the better. It doesn't matter if the idea isn't mature yet. The goal here is to permit the domain to age. So it makes sense to register the name when an idea starts growing in your head. If you don't intend to develop the idea further, you can always sell off the name at a profit later.

Step 2: Write some pages of content.

Once you get the domain, start by uploading some pages of content - even if it's just two or three pages. Five to ten pages will be preferable. You require content because you want to start promoting the site as soon as possible. And you cannot really do that if there is nothing on your homepage. So don't let content stop you from promoting the domain. Start by writing some articles, and uploading them instantly. As long as the appearance looks professional enough, that will be fine.

Step 3: Start your link building campaign in the early hours.

Once you've some content on your site, start your link building campaign instantly. You can do so using article marketing. Write three to five articles of about 450 words each and post them to a variety of article directories. Once the articles are approved, your links will be out there. Search bots will discover those links and crawl your new site. Your aim is to let the search bots discover your site as early as possible.

Step 4: Keep on to grow your site with more content.

If you refer to your site stats, you will notice that the search bots are visiting your site. At this instant, you can try and generate more content for your site. Try to post content frequently so that the search bots visit your site more often. Be reminded that content on your site must be unique. Don't just copy and paste content from other sites. That may cheapen your domain.

Step 5: Keep on to acquire back links from authority sites.

Continue to write and distribute articles every week. If you can keep on to do this consistently for the first couple of years, you will almost immediately be the proud owner of an authority site! When that happens, your content will rank actually well in the search results.

Search engine prefers age old domain names or domain name registered for more than five years long. If you are doing SEO for your site, make sure you have the advantage of domain ages.

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SEO Tips - How to Attract Links With "Linkable" Content

http://www.indiaseos.com/seo-blog/seo-blog.htm
Need to give your link-building campaign more oomph? There are lots of things you can do to spruce up your existing site content to make it more "linkable" also create new types of content that attracts links. Linkability is a significant concept in Search Engine Optimization (SEO).

A site that has lots of outbound links is considered an authority by the search engines and as a result, search engines reward those sites with higher rankings. Formerly, SEO professionals who wanted to build outbound links to their site would buy them or submit their sites to link directories. These days, the focus is on creating interesting, compelling content because that is what attracts the most valuable links. Search engines do not place much value on links that have been bought or listed in meaningless directories. That's why it is more significant now than ever before to create great content and market it.

Attracting Links with How To Content.

Writing and promoting "how to" content is an effectual way to encourage people to link to your site. You can take a look at different blogs in your niche to get an idea of what kind of questions people have after that address those questions in how-to posts. You can create step-by-step tutorials for your blog that are absolute with pictures to attract links and traffic. You can also write how to articles for article directories, and at the end of your articles, include a link to your website. Some directories have dofollow links, whereas others have nofollow links.

Either way, the links will permit you to direct targeted traffic to your site at the very least. You can also create how to videos and how to slide shows and position them on various directories that cater to those types of media.

How to create the Content on Your Site More Linkable.

Possibly you don't have the time or resources to create awesome content that has the possible to attract lots of links to your small business' site. If that is the case, consider sprucing up the content that is already featured on your site. For instance, if you've an e-commerce site, you can make your product pages more linkable by focusing on just 1 or 2 products on every page and then promoting those pages by contacting people in your niche who may be interested in your products.

Surprisingly, it is also possible to optimize your company's about page. The majority people could care less about linking to company about pages, unless they include enticing content, such as interesting, relevant news stories or contests.

About pages can also serve as a place for you to share the story of your business with your customers. If the story of how you started your company is an interesting one, share it. People love stories, also stories attract links. But don't worry if your company's story is not particularly interesting because there are quite a lot of other types of web pages you can include on your company's site that'll have the potential to attract links.

Another company page that is apt to attract many links is the careers page. There are tons of people looking for work right now, hence careers pages are popular and attract links. On the careers page, you can include a complete list of resources to assist job seekers in finding work and descriptions of job openings at your company or with related organizations.

Creating a well-researched and links page on your company site is another great way to attract traffic and links to your site. If you provide users with a pertinent and solid collection of relevant resources and do a tiny work promoting it, the linking will likely take off on its own. So, if you currently have a links page with links in no particular order, assume sprucing it up and making it a valuable resource for your site visitors. Anything that is valuable and useful to people will attract links.

One more area in your site that needs nurturing in order to attract links is your blog. If your blog posts are nothing but sales pitches that go on and on about how splendid your company is, consider taking them off your site. No one wants to link to articles full of fluff. Ensure that all of the articles on your site are entertaining and informative. Having great content is only half the battle. You also have to promote that content to make sure that plenty of people see it and link to it.

In order to make your site's content stand out from the content put out by others in your niche, read various blogs and sites in your niche and see if you can create a new angle or analogy. After you come up with content that has a fresh perspective, you have to begin promoting it. Content marketing is a very time-consuming endeavor that requires lots of work on your part, but if you can manage to pull it off, the rewards are immense.

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To Get Noticed - Follow These SEO Linking Techniques

http://www.indiaseos.com/If you desire to get higher ranks by one way link building then you have to be certain that you do it properly because it is the means of getting higher page rank for the keywords. The various ways for doing this are as below:--

1. When you start link to any site ensure that you are not linking to the sites having same IP address. If you want natural link to your sites then you've to wait for them and you've to follow organic SEO techniques in order to get them like you can follow various do-follow blogs also by commenting on these blogs you can obtain natural link to your site.

2. When you are linking to any site ensure that you don not stick to those sites which have very good page ranks like 8 or 9. Pick those sites also which have slightly less page rank. Because it is always good to have combination of both low and high page ranks.

3. If you're linking your site to some other site then specify the correct reasons for your linking. And try to find the interest of visitors which are visiting your site. Search for the keywords that are mostly used for searching purpose. If you're capable to determine the keywords and phrases then you can use this information to boost your business and can ask the linking sites to use these keywords in turn to link to the site. These are natural ways of getting links.

By applying the strategies above, you will reach a linking campaign that is both relevant and highly targeted to your main search phrases. Link quality is far more significant than link quantity and anchor text is far more important than page rank.

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Steps Towards Quality Link Building As Part of SEO

http://www.indiaseos.com/seo-blog/seo-blog.htmLink building is an integral part of Search Engine Optimization (SEO). If you've a great link building strategy, you will benefit in more ways than one. You will not just get good search engine traffic, but you will also get loads of traffic from article directories also from other sites that link to your site or blog. Here are a few of the factors that you have to consider towards quality link building:

1. Good anchor text:

This is the text that will link back to your site or blog from authority sites, article directory sites or other sites within your niche. Ensure you use appropriate keyword related to your business in the anchor text. Because the anchor text has an HTML link in it, Google bots will spider it without difficulty which is a blessing for good search engine traffic too.

2. Use sites with the better authority in your niche:

Look into the sites that are related to your niche or talk about your niche. You can check their Alexa ranking or other page rank. If these are higher than yours then it would be better for you to have a link building strategy with these sites.

3. Relevancy of the linking site:

Apart from the authority of the site, the relevancy of the site too does matter. For example, you must ensure that if you're a site that has content related to payday loans, you go to other financial sites that have information on payday loans and other loans because the topic is relevant. It is also significant that when you do link building with article directories, you choose the categories that pertain to your niche, so that relevancy is established.

4. Get links to internal pages too:

Though you want the anchor text to be diverse, natural and keyword rich, you've to ensure that a few of them lead to internal pages or post pages too. So ensure that you get back links that direct to the internal pages of your site. That is indeed, a smart SEO strategy.

Link building is an integral part of SEO, so it is well and good to hire an expert for your link building and your SEO services.

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The Checklist for Search Engine Optimization (SEO)

Internet  Marketing,SEO,Search engine marketing
2009 saw lots of exciting changes and added extras to the world of online marketing and Search Engine Optimization (SEO). A few important events that took place were the launch of BING, announcement of Google Caffeine, the merger of Yahoo and Microsoft search. 2010 will see real time web emerging which will turn out to be more popular than the traditional methods of optimization.

Following is the list of points to get your site on top, reach out to potential customers and make sure brand visibility in 2010.

1. Decrease Webpage Load Time.

Matt Cutts from Google had recently hinted that the load time of a site may affect its ranking in the search engines. That is, the quicker a website loads, the better its chances to rank well for its niche keywords also website load time is touted as the next big step towards improved rankings. The requisites to a good webpage load time are; reputable web host as well as fast internet connection.

2. Get Listed in Google Local Search.

Getting listed in Google Local Search makes sure that brand visibility in front of visitors from the nearby places. It has been proven that the quantity of visitors to a site increase exponentially when listed in local search results. The motive being, a customer will always have a preference to purchase a quality product which is easily available in his or her vicinity rather than order it from another alien city or state.

3. Get Involved in Social Media.

Social Media is the taste of the season and in 2010 organizations is going to energetically engage in conversation and social networking and reach out to their potential customers. Social Media Marketing is a must for each and every organization as it helps create brand awareness also build relationships with consumers in the highly competitive market. Micro targeting as well as Personalization will be the keywords in 2010.

4. Optimize Your Website Mobile Users.

With and ever rising number of people tweeting as well as using Facebook from their mobile devices, lots of organizations are now finally paying attention to how their sites appear on mobile phones. You can have your site appear on the mobile under very similar URL or have a special domain for the same. The most common way is to have the domain name as mobile.sitename.com.

5. Apply Web Analytics to its full potential.

There are 100s of web analytics tools in the market which provide a mountain of data pertaining to the visitor's usage. A few of them are well known web analytics tools like Omniture, Google Analytics and Yahoo! Web Analytics etc. Web Analytics tools can answer "how many visitors checked the product catalogue webpage" but it can't answer "why the visitors didn't place an order for the product". Organizations need to cut apart the data from web analytics tools and successfully apply its learning's to increase their visitors experience and in turn boost sales revenues.

In 2010 companies must go beyond organic SEO by integrating social media marketing and optimizing their sites for mobile users.

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Dominate Search Engines by "How to SEO" Tips

Seo india,india SEOs,search engine optimizationThe concept of SEO can be broken down into some simple steps. A person goes onto a search engine to search for a keyword. They see the organic and sponsor results appear and select a site to look for information. Once they enter into the site, things can get tricky.

You as a site owner have a funnel that you must take the visitor through. The hardest thing for most site owners is to get to the front page for the keyword that you're targeting. If you're looking up search keywords related to SEO, than you've that same problem.

"How To SEO" is the biggest hurdle that you will initially face as a marketer. The first step that you have to take is to do your market research. This is sometimes referred to as niche research. If you have to do something related to golf then you have to see how golf is doing in Google Trends.

You can see the search trend volume of any broad keyword by looking in Google Trends. Then take the broad keyword and enter it in Google's keyword tool to get 200 keywords. In the tool you will get the monthly search volume, advertiser competition, and a lot more.

If you're new to "How to SEO" you want to pick a relatively low searched keyword to start with. The higher the search amount the harder it is to dominate and get a top 10 listing. When starting as a beginner you always want to start off small and attest you can dominate a small term.

It is good practice to start with a keyword that has at least one thousand up to twenty thousand searches a month. When you type in the broad keyword it will provide you a list of synonyms for the broad keyword. Golf swing will be the sub category inside golf.

Pick out of a list of 5 to 10 words that you will research further. The more specific the more better. Golf swing would not necessarily be a good keyword until you've researched it further. Take that list of 5 to 10 and start doing a few researches on the keywords.

Go to Mozilla Firefox and type in the first keyword without quotes. Make sure you have seo quake plug-in enabled so you can see some key details. Look at the top 10 results. Don't be bothered about the outrageous number of results that will appear. What you are looking for is the strength of competition.

What you will be looking at is the Page Rank (PR) and types of sites on the top 10. If you see article sites, video sites, or web 2.0 sites, that is a good sign. If you see sites with PR 3 and higher, you may want to back away from targeting that keyword as your first site.

It is a contest for every decent searched keyword. You want to ensure that you can list in top 10 for results in less than a month. Listings that have PR sites of 5 and higher for top 10 deserve your respect and logic to stay away.

If you were a starting boxer would you try to battle Oscar De La Hoya as your first fight? Of course not. You would find one more boxer at your skill set that you may possibly beat if you trained properly. That is the same concept here. If you see a couple of article sites, or videos, you have a much better chance of dominating the keyword in less than a month.

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How Viral Content Can Help Out SEO

Seo india,india SEOs,search engine optimization
Creating unique and successful viral content for your site, affiliated web pages, blogs and social media profiles is one of the most significant elements of off-site SEO. This content can yield high traffic to your site, increase brand exposure, increased volume and quality of backlinks to your site and, eventually, higher search engine rankings.

What is Viral Content?

Viral content is any content (whether it is a video, a picture, an article, a blog, a piece of news, or a funny survey) that captures the interest of an internet user demographic and then spreads quickly across the net as people link to it and share it with others.

Viral content is easy to realize, fun to read or watch also instantly rewarding. More significantly, it is content that makes you think, "I've got to share this!" as soon as you are done reading it or watching it.

Why Viral Content is Great for SEO

1. Social Media Loves It.

Search engine giant like Google, Yahoo will give more weight and higher rankings to pages that are widely popular in reputable social media networks like Facebook, Twitter and MySpace. Since it is made to be shared, social media sites love viral content. Social media users will pick up and share content that is truly worthwhile. Pushing it through social media channels can be an excellent way to get more visibility.

2. It Generates Inbound Links.

The more quality links you have pointing to your site, the better your site will look in the eyes of search engines. It is shared through links, so if you've a good piece of viral content in your hands, there is no better way to get a good number of inbound links.

3. It Is A Long Term Traffic.

If you can create content that is timeless, meaning content that strikes a chord with users repeatedly, regardless of the context they are seeing it in; it will continue getting views and links for lots of years.

4. Viral Content Encourages Comments

Pages that contain lots of user feedback in the form of comments gain more attention from search engines. Good content generally generates a great amount of user comments, which goes towards getting you higher search engine rankings.

5. Branding

Finally, there is brand awareness. It ensures that your brand name gets spread and shared throughout your target niche and even beyond it. It is the sort of visibility that ensures that people will identify your name and image when they see it again.

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Avoiding the Common Link Building Mistakes in SEO

Seo india,india SEOsIf you are about to start your link building campaign, you would be worried about many things. This is just usual and even the experienced link builder do tend to panic a little before a major project. This is because of the significance which is attached to the link building. If the link building campaign goes wrong, then the whole Search Engine Optimization (SEO) campaign will fail.

But the fact is that the link building campaign can effortlessly go according to the plan. All you have to take care of is not make the fundamental mistakes which are made every now and then. Once you have handled them, you will effortlessly get success in your link building campaign. What are those deadly mistakes? This is the question that would naturally rise in your mind at this moment. Read on and you'll find them all.

The basic thing is the link building know how and sufficient knowledge. If you've not done your homework, then you would make many mistakes. So it is of the essence to read lots about the link building. Get a book, read from articles, visit forums and read quality blogs frequently. If you find any of them interesting, subscribe for the newsletter. All these things will aid you to build the required knowledge about link building, so helping yourself and not making the basic mistake of not knowing the thing correctly.

Link scattering is essential in the link building campaign. If you're going to put all your links in one place, you'll not get the desired results from your efforts. This is a blunder commonly associated with the newbie. So think about it. Disperse your links on the page and avoid placing them close together. Give special attention to the top of the page also to the bottom of the page. But don't ignore the middle area too.

Another main mistake which frequently results in failure is the insufficient amount of the keywords to be used in the links. You should not remain sticky with some keywords and key phrases. Try to get many relevant keywords. This will aid you to get friendlier with the search engines and your links will be considered of better quality.

Another common mistake that is made every now and then is linking the home page. Avoid this. Do Link to your home page, but not every time. Link to your interior pages too. Leading the links to your interior pages will help search engines find the entire content on the site and ranking of all the pages will improve hence improving the overall ranking of your site.

These are the few major mistakes which are made by the link builders. You can research and find many more mistakes which are generally associated with building links and SEO.

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For What Reason Does Internet Marketing is unsuccessful Without SEO?

Seo india,india SEOsSearch engine optimizations (SEO) have to be considered a critical item of any online marketing strategy. This is significant because there are lots which can be received from Search Engine Marketing (SEM) in terms of website marketing and advertising campaign. Failure to prepare your web page for SERPs may end in a considerable loss by way of free advertising and is crucially gained from ranking well in search engines and this article will present comprehension of what SEM is and will explain the reason why internet marketing desires at least a few degree of SEO.

SERPS optimization is mostly strategy through which a site is built to achieve good search rankings from famous engines like Google, Yahoo. This can be achieved in several different tactics and optimal SEO techniques combine a few different methods for one well orchestrated SEO campaign. There are several aspects to take into account when trying to optimize your site for SERPs.

This might consist of keyword density, prominence, META tags, titles and backlinks. Keyword density is one of the most general SEO tactics and mainly covers utilizing applicable keywords often included in the content of a site to show the relevance of these keywords on the site. This is significant as search engines will certainly reward sites with optimal keyword densities with good search engine rankings in an effort to produce users with the most relevant sites for precise search terms.The prominence of keywords must also be counted. This includes at how close the keywords nuzzle to the beginning of the site.

The common error with this strategy is to expect the first choice to add keywords is in the first line of obvious text on the webpage. This is not valid mainly because SERPs crawl the code of a site to a certain extent than the seen words on the web page. This suggests it is easy to find several opportunities to include appropriate keywords just before the specific obvious content in the web page.

This would most likely include the code for the title along with the META tags. Business owners who realize the likelihood for incorporating keyword into the code secure an advantage over other competitors who only incorporate keywords within the content on their webpage.

One more area of issue which is essential if you're interested in SEO is going to be backlinks. Backlinks are basically links which exist on other internet websites and direct traffic to your web page.These links are considered important as many search engines place a value on inbound links due to the fact they are basically an example of one site recommending some other site. Then again, while building backlinks it will be essential to do so through other sites which rank well in search engines as many SERPs take into account the rank of the original site when analyzing the value with the incoming link.

Now that we've in brief explained a few of the essential theory of SEM, we will illustrate why it is very important to optimize the site in its beginning. SEO is so vital mainly because the majority of online users highly values the results of SERPs and is likely to only go to ranking sites when they search for a specific keyword.

Net searchers depend on search engines to give out the most relevant content first and are therefore unlikely to go to sites that do not effectively fall on the first or second page of search results. So sites which rank better basically is receiving a great deal of zero price advertisement from SERPs that location their web page at a good status. Site owners who are not spend time towards optimizing their sites miss out on lots of good web traffic.

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Learn the SEO Success Secrets

Seo india,india SEOs
The internet is considered to be one of the largest market places to promote your product with no geographical boundaries. You can use dissimilar techniques to market your products with your site. Internet provides you opportunities to reach to more customers and you need to make sure that you create a site that can attract visitors and convert to sales. This necessitates that you are listed high in the search engine rankings. For this, SEO proves to be an influential internet marketing tool.

But why does SEO prove to be so helpful. SEO techniques are aimed at reaching out to customers by way of listing at the top of the search engine search lists. With techniques similar to back links, keyword placement, etc., you are trying to promote your product and make sure that you list higher in the indexing. If you consider keywords, they're those words or phrases that would be typically used by prospective customers to try to get information related to what they want. You have to undertake research of keywords that are related to your product and which are popularly used and results achieved.

In the same way, once you have the keywords in hand, you would make sure that you are placed appropriately in the site. Right from the title of the page you have to consider where you may place it. The search engines search the title for the keyword. If you've used most relevant keywords in the title, then client would be tempted enough to click on your link, once he conducts a search.

Like the placement of the keywords, the keyword density is of the same importance. If you make use of too many keywords or phrases as part of your website content, it will make your content redundant. Excessive use of keywords can lead to dropping the credibility with the search engines and the visitors and this loss is irreversible. Quality of content is as important for search engines as much for the customers. Distinctive content with a balanced use of keywords to a certain extent helps in getting you top ranking.

Other SEO tools that are useful are the back links. If you have links from other websites, the search engines consider you as a site with relevant information. What it means is that the more the number of links you've coming from outside, the more popular you are. You might have links with other site that sell related products and have links coming from their sites. So, whatever traffic is attracted these sites may also come to you.

Likewise, you may also use anchor links, which is the preferred back link mode by search engines and this can be done by placing your links to keywords in articles that you might submit to article directories, blogs or forums. Search engines can not consider if you've done excessive link swapping. Links can help in getting your site higher rankings.

When you are using SEO, you have to consider using the most appropriate techniques that can satisfy the needs of your business. Well planned marketing campaign that involves usage of SEO techniques like article submission, blogs, pay per click, etc are powerful internet marketing tools that will obtain you very good results.

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Your Search Engine Rankings Take A Fall Over - What Do You Do?

Seo india,india SEOsYou need to recover as soon as possible - it is not the easiest task in the world, but it is not as hard as you'd think. The most essential thing to keep in mind is that you cannot panic. You've to keep working on your SEO projects and you've to remember that listings and rankings come and go quickly at times but that search engines will not let you down if your site is helpful.

The experts' advice to sites that have lost their ranking is usually to start over, following current and good SEO information. Look over your whole site and insure that you have not done something that would have caused this sudden change in listings and rankings. Generally if you haven't done anything wrong, your links will gradually begin to reappear again especially if you've a nice sized linking network that is listed well.

One step that you can take is to narrow your site's focus and work hard on 1 or 2 keywords. It doesn't seem like a lot, but it is sufficient. Ensure each page of your site includes good enough navigation that someone can get anywhere from anywhere else, and ensure you do this with plain links, not fancy JavaScript.

If you're using frames, now is a good time to abandon them. You can replace them with scrollable tags and have similar looking pages that search engines can index more easily. The most significant concept in recovering from a ranking tumble is to perform damage control. Every SEO operation that you've performed that might be deemed as controversial you should immediately disband. If you're lucky, your site has not been permanently deleted from any important search engines.

Once you've performed all of the local damage control that you can it is a good idea to insure that your file sizes are relatively small. Confirm that you don't have any excessive images or large external files that will cause a search engine to renounce on its attempt to index you.

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How to develop an SEO friendly dynamic site

Seo india,india SEOs
The thriving SEO of any dynamic site requires tricky search engine methods and technology that are significantly sophisticated and much more different than SEO tools employed for more conventional, ordinary state sites. Even with increased World Wide Web today, it is still hard to find dynamic sites indexed in popular search engines until they are optimized professionally by an honorable SEO company. Though, lots of search engines claim to index all dynamic sites, and they even do, but in reality it won't happen devoid of serious optimization done over them. Also, positioning most important web pages of the site on a priority basis is another significant matter of concern.

Basically, an SEO friendly dynamic website includes:

(1) Sitemap.

(2) Clear text links and hierarchy. Each page is accessible from minimum 1 text link (static).

(3) Information rich, useful site with web pages describe content accurately and clearly.

(4) Targeting those keywords that are probable to be searched by users.

(5) Descriptive and accurate Alt as well as Title tags.

(6) Dynamic web page optimization.

(7)No html error or broken links.

(8) Images utilized to low level.

(9) Number of links on given web page to low level.

It is true that dynamic sites are generally harder to optimize, but a few ways are always there to help out:

1) One can use plug in software which will alter his existing dynamic URLs to the static ones.

(2) One can also choose for re-configuring the servers to convert URLs which contain 'query strings' into ones site which the search engine can index.

(3) One can also write Perl/CGI scripts that take the whole details prior to 'query string' and assign rest to some variable.

(4) One can build SEO friendly, state page to link dynamic web pages.

(5) One can use an appropriate title and alt tags on his static web page, but he should also stick to the search engine guidelines, before submitting those static web pages with dynamic web pages.

As these techniques point out, developing SEO friendly URL's is really considerable for optimizing dynamic sites, also employing them will no doubt enhance search engine rankings of one's dynamic site.

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Keep Your Webpage Fresh For Visitors And Indexing Spiders

Seo india,india SEOs
What else you may be doing with your site? One of the most important things you should do is to keep your content fresh. Adding new content or changing your content keeps the indexing spiders coming back to index your site - which is good for you. But you also need to keep your content fresh for visitors. One of the easiest ways of doing this is to use something like an image rotator so that you've a different picture to view each time a visitor comes to your site.

The fact is that all the people visiting your site are basically easily bored and driven away. They tend to come to your site through a search engine and only stick around long enough to view some of your site's content before flitting away once again. The measure of how lengthy a person stays on your site is known as site's 'stickiness'. The better the stickiness then the longer a person will stay, not only on a single page, but also the number of pages that this person views also the time spent on each page. Note down, however, what you are not trying to do is to force a user to remain on your site. This will only make them irritated and ultimately drive them away. Rather you want your visitors to stay on your pages of their own volition and then to come back over and over.

The 1st part of this equation is based on having good as well as useful content, of making the site as useful as feasible (adding meaningful links, adding search functionality, and making your site basically look pleasant and welcoming (which means eliminating dead links and things that don't work, improving the language and spelling on your site). Of course, there is a fine line to be walked. You want your site to look professional but you don't want it to be too 'slick' as this can sometimes trigger warning signs for users possibly indicating that you are an organization rather than an individual.

The 2nd part of the equation is more complex. How do you get people coming back to your site over and over? Part of this is obvious-grows your site. The more new and relevant content you have the more likely people are to return to your site. The other thing you can do is to refresh your content. One way of doing this is to add something similar to an image rotator for your site. These are normally JavaScript based and are generally available FOR FREE! The other way is to rotate your content using a database. All this is done with a MySQL database and about 40 lines of PHP code. It is not complex at all, but the effects are stunning.

The new way of gaining new and fresh content is to add things like a Discussion Forum to your site. You can also add a Reviews and Articles site. This way you get your site's visitors and users to add new content. Keep on plugging away, keep on adding content, and eventually you will begin to reap the benefits that are rightly yours.

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Running a Successful SEO Blog and Using it to enhance Your SEO Business

search engine optimization,search engine ranking
If you are into search engine optimization (SEO), you are either having an organization of your own that specializes in SEO or you are working in the capacity of an individual that help others to optimize their site for enhanced search engine rankings. Blogs are quite new to the internet fraternity compared to websites, but they've made their presence felt in a huge way. There is no way that an emerging business organization or even an individual that needs to boost their business online can disregard the potential running a blog site can unleash.

Basically a blog is something like a site with the only difference being that it is interactive and permits others to view their thoughts. The owners of the blogs select a particular niche prior to launching their blogs and then post articles related to that niche on a regular basis. Just search the net for blogs of any niche and you'll find that the successful ones keep posting new information related to their niche on a regular basis. Some of the more popular ones add latest posts up to several times a day. Due to their popularity also the way the search engines index them, blogs are the best way to increase traffic to your site and to your business.

Blogs are managed by writing fascinating and eye capturing articles that the public will find interesting or useful to read. They can contain links to related sites or your own services and a good blog will tempt visitors to read their posts and then act by clicking on a link that provides more insight about the article.

So, based on the above, if you're providing SEO services the best way to increase your business is by launching your own SEO blog. At first it makes sense to gain links to your blog from other like-minded blogs. They may be those that are related to website designing and hosting or other internet activity.

If you post interesting articles on your blog, sooner or later you'll find lots of visitors checking out your site on a regular basis. A few of them will subscribe to your SEO blog feed too. Subscribing allows them to be notified when any new post is posted on your blog. The best part is that you may also learn a trick or two by going through the comments posted by visitors. It goes without saying that a percentage of the visitors to your SEO blog may also be potential clients who are interested in SEO services for their site and reaching out to these people, helping them to under stand SEO better themselves will assist you out when it comes to discussing requirements.

An easy link at the end of each topic can be used to direct visitors to your main site so that they can discover the other services that you are offering. Don't forget that a blog depends on fresh content that is updated on a regular basis so that it keeps the curiosity of visitors kindled and encourages them to visit the site over and over. In case they've not subscribed to your blog through its RSS news feed. If possible write the articles from a first person perspective about how you stumbled upon 'xyz' company and found their SEO services helpful. If you run your SEO blog properly, you'll soon observe an increase on the number of clients to your site too.

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Readability Level Of Your Web Page

Seo india,india SEOs
One of the SEO factors that people still don't understand very well is the readability level of a web page. The fact is that this factor can actually have a fairly significant affect on the ranking of your individual web pages, and your entire site. However, why does readability level make an impact on your rankings also what is the ideal readability that you should trying to go for?

The readability of your site has an affect on your SEO value because it changes the way that visitors interact with your webpage. For instance, let's assume you are writing a technical explanation for a piece of software. If the readability level or reading grade level of your writing is too low, your targeted visitors are going to immediately assume your site has nothing to offer and they will click on the back button.

On the other hand, if you are writing something about a fan page for a children's TV show or cartoon, and you are writing with a reading level that is too high, kids will not understand what you are talking about and they will click on the back button too. In other words, the way you write changes the way that visitors view your site.

If they can understand and still find it valuable and useful, they'll stick around your site. If they don't for either reason, then they'll only visit the one page on your site, which means they finish up as a bounce. Your bounce rate is a strong measure of how well you provide people with what they're looking for, and how well your content matches people's expectations about what they are trying to get.

Google along with the other major search engines take the bounce rate of your web pages and factor that into how precious your web pages are as a whole. So the lower your bounce rate, the more valuable your page is to those that find it and the higher you will be ranked as a result because people finding your webpage view it as a victorious find.

This means that the readability or reading level of a website is individual; it must be targeted to your specific audience. There is no such thing as the ideal reading level, regardless of how advanced or basic that is. It is all about playing to your audience you will end up with lower bounce rates, and therefore higher rankings.

So what ultimately affects the reading level of your content? The 2 main factors to consider here are the length of your sentences and paragraphs, and the difficulty of the words you use. Shorter sentences and shorter paragraphs usually signal a lower reading grade level, also larger words of course signal a higher reading level.

The way that readability or the reading grade level of a site affects your SEO is still to be determined in terms of its exact effect. Yet, what is clear is that it will directly impact your bounce rate, which is a strong metric for how healthy your site fares with visitors. As bounce rate is used by the search engines as another means of ranking your site, your readability level does in actual fact directly have an impact on your search engine marketing.

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Don't Submit Your Site To Search Engines

india SEOs,india search engine optimization

Sure, you want your site to get listed on every search engine. After all, that's where most of the new traffic comes from for many sites. You can find a link to submit your website to a search engine on each of the homepages (Google, Yahoo, and Bing).

Why not? Because whenever you submit your site to a search engine it can take days or even weeks before they get around to actually crawling your site and listing it.

What You Should Do As A Replacement For?

Instead of submitting your site to a search engine, let the search engines find your site naturally. How is this possible? You just make sure that there are links pointing to your site on other sites that repeatedly get crawled by search engine bots. For instance, you can place your link in your signature in a forum. Or else you can comment on a few blogs (you can usually enter a URL in the comment options). One more possibility is to place a link in your facebook account.

To really speed things up, submit one of the pages of your site to a social bookmarking site or link to it from an article on an article directory, then submit your article or your social bookmarking profile page to a ping-list.

Basically, place your link on one or two popular sites. With this method, your site will get indexed by search engines within just a few hours. Just confirm that you don't spam your links anywhere. Add them where it is allowed and where it doesn't annoy anyone.

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