Tuesday, December 12, 2006

Build Your Website with a Search Engine Friendly Design

Build Your Website with a Search Engine Friendly Design

To become successful on the internet you should have a good looking web site and it should be user friendly. Still, a well designed websites also cannot produce result if it doesnt have a good traffic. The best websites are those that are both good-looking and user-friendly by your human users, and at one fell swoop, well-situated for the search engine robots that are trying to find as well as accumulate data from your site.

Oftentimes a site that might look good to your eye has some design imperfection that impairs its search engine friendliness. Here are a few stuffs to look for when designing new sites otherwise optimizing an on hand site.

Where does your first line of text begin?

You might think, Thats easy, the first line of text is right at the top? If you analysis your web page using Notepad otherwise the html view of popular editors you might be astonished to find that the first line of your actual searchable text might be pushed down, 100 lines or else more, by long strings of java script as well as by the html code that defines your tables.

The privileged your text become visible in this html view of the site, the easier it is for the robot to find it plus put it in the search engine data base. You be able to save space in your html code by doubling-up your java script as well as placing it in an external file uploaded to your server. As an alternative of having 50 lines of java script commands in your html code, there will only be one line spot to the separate file with the java script.

Likewise if you make simpler your table structure, your searchable text will turn out to be more prominent. The left-hand navigation bar, for instance, with its separate graphic elements each in its own row, might be a place where you can spend less on your code by integrating the rows into one cell.

Is your website graphics-predominant, at the expense of searchable text?

If your site begins with a splash page, for instance a lovely page-filling picture of the ocean as well as no text except, enter here, then you is wasting a big prospect. Search engines think about your main page, the one you arrive at when you land at www.yourcompany.com, to be the most significant page. Your key text with its important keywords should be on your first page. If you before now have splash page, you be supposed to consider scrapping it in total, or at least adding a paragraph with an influential capsule portrayal of your activity.

If your sites have a flash-only first page then the text message on that page is not able to be seen, except for what you are capable of put in your title and description tags. Search engine robots cannot read the text message that has been put in the outward appearance of a flash movie. If you would like to use flash, and as well do well in search engine rankings it is better to make a hybrid page where the flash is bounded by a normal html page with text. The text in the region of the flash movie should be optimized so that the page ranks well in search engine queries intended for your important keywords.

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