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Seo India >> SEO Articles >> Seo india: Google bomb

Search Engine Optimization

Google bomb

A Google bomb is an effort to bias a search result on Google search engine by increasing a Web page's Page Rank. Page Rank is a numeric value that corresponds to how important Google search engine says a page is on the Web. Pages with towering Page Rank display in the early hours in search results. The Google search engine's proprietary search algorithm not only thinks about keywords when determining Page Rank, it as well believes the number of other sites that link to a page as well as the words used in the link description. A successful Google search engine bomb require that a sky-scraping number of Web sites (over and over again blogs working together) link to a specific Web page using explicit words in the hyperlink. Enlisting high-traffic sites is in particular important when creating a Google bomb, as their extrovert hyperlinks weigh more in Google's search engine algorithm.

The first Google bomb happened in 1999. While the creators stay behind anonymous, the survival of the bomb was exposed when pjammer, posted a query that asked what Google originate to be "more evil than satan himself." Users penetrating Google for the term found Microsoft's home page as the initial link in the search results. The term itself was coined by Adam Mathes in 2001, when he wrote an article regarding how he bombed the term "talentless hack" to play a comic story on a friend, graphic designer Andy Pressman.

One of the most renowned Google search engine bombs occured in 2004, when U.S. President George W. Bush was up for re-election. To experience this fastidious Google bomb, try searching for "miserable failure" on Google search engine. The first go again will be a link to the biography of George W. Bush on the official White House Web site. In order for the bomb to work, a huge number of Web pages have a link to the White House biography page with the authors by means of the exact words "miserable failure" in their hyperlink metaphors.

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    Friday, November 10, 2006

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