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India Seos >> Articles >> Google Articles >> Safe Linking in Google
Dont participate in any Free-for-all link schemes,
all those techniques are not good anymore, I can speculate one solid reason on this links page myth, Say you have a page with the named links.htm, That
page can be just built for links or it can also be a really good
resource page, Some people who want to refer good resource sites
tend to name the pages as links.htm or links.asp, So if google totally
ignores all pages named like this, then they will miss out lots
of useful links, There is a similiar case where anchor text links from irrelevant sites( any page ) do pass the anchor power but dont show up in backlinks, There is a valid reason for it, Any site owner has the right to refer a site with any anchor text they want from any page they like, this is the law of internet, Say you like a site about ice creams but you have a real estate site will you just ignore refering the site because search engines dont like, As a end user many are not aware these links are valued by search engines, You just refer that site as say "best site for ice creams" in anchor text, so do you think Google should ignore this, NO if they do then their wish to crawl most of the web will only be a dream, They can do 2 things on this case, one prevent PR being passed and other showing the link as backlink, But they should count the ANCHOR TEXT as a vote and the link it self as a vote, I am thinking almost the same way what a Google Engineer should have thought before writing an algorithm for this, I may be wrong but when you sit and give a thought on how Internet works you can come out with a solution, That doesnt mean I say dont get links from irrelavant
sites, All links are useful but On-topic links carry more value, Instance - 1. Clients having their own server and running many related sites on just a single IP, actually it is a shared hosting different sites sharing the same IP this type of technique is easily detectable by search engines and there is a high change of penalty here, One of my client who came to me- he has hosted 15 sites on the same IP all sites related to a single topic, say it is about real estate and he crosslinking them, 14 of his sites were penalized and given a PR0 and only one site was valued and the PR of it is 4, Instance - 2. There had been discussions that happened where many sites are hosted in different IPs but same IP range, These sites were also related ones, they were related to one and other, finally google penalized them due to crosslinking between sites, Same Ip range I am talking something like 214.106.141.52, 214.106.141.53, 214.106.141.54, 214.106.141.55, One client did this on his own server he crosslinked his related sites heavily almost referring to the other sites from almost all the pages of the other sites he had, and finally all his sites were penalized, none of them showed up even typing the domain name in the search bar, so the problem here is cross linking, Not just cross linking from one page but cross linking heavily with sites in same Ip range, Other things that might happen if one escapes cross linking with automated penality is google removing sites manually from the index if they get many complaints about one single person owning many domains and cross linking them, I heard google guy say this once, they treat this tactic as a Super spam and will be ready to take immediately action when detected, But again it is very rare where people crosslinking sites heavily on their own server, This is my understanding on crosslinking better stay away from all these stuff, Don't participate in link schemes like links2you
dot com designed to increase your site's ranking or PageRank. In
particular, avoid links to web spammers or "bad neighborhoods"
on the web as your own ranking may be affected adversely by those
links. SO it depends, better to be on the safer side and not to do any linking to bad neighbourhood You should be checking the status of the outbound link often, There are many instances where google
cannot pose a penalty just because they link to a bad neighbourhood,
Have you seen the google directory, Some sites
on the bottom of the directory are without any PageRank and are
listed in the bottom, Most of the sites that are like that are in
the penalized list by google ( some might not be ranked) , that
doesnt mean that whole category is penalized that is what I meant
before, it is very difficult to penalize a site because it links
to bad neighbourhoods but it will hurt to some extend, GUEST BOOK SPAMMING,( dont do it) Guest book spamming, oops sorry guest book listing
is just like a FFA links page, doesnt make any big difference,
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